Published by Pearson (June 2, 2021) © 2022
Balancing authoritative theory and meaningful practice, International Business: Environments and Operations examines the subject of conducting business in international markets. The authors' descriptions and ideas of international business are enhanced with contemporary examples, scenarios and cases to help you successfully apply what you've learned.
Now in its 17th Edition, International Business remains one of the best-selling and most authoritative international business texts available. This edition continues to be current with updated author-written cases and expanded coverage of relevant political, economic, social and institutional changes.
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