Guide to Managerial Communication, 10th edition

Mary M. Munter
, Lynn Hamilton

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For undergraduate and MBA courses in Management Communication, Writing, and Oral Presentations. Also a useful reference for Executive Seminars/Workshops.

A brief, professional, reader-friendly guide to improving managerial communication.

Guide to Managerial Communication is a clear, concise, practical text for cultivating effective written and oral communication in a managerial, business, government, or professional context.

ISBN-13: 9780137614172

Subject: Business Communication

Category:

Brief Contents

PART I. COMMUNICATION STRATEGY

Communicator Strategy
Audience Strategy
Message Strategy
Channel Choice Strategy
Culture Strategy
Communication Strategy Checklist
Guide to the Guide to Managerial Communication

PART II. WRITING: COMPOSING EFFICIENTLY

General Composing Techniques
Special Composing Challenges

PART III. WRITING: MACRO ISSUES

Document Design for “High Skim Value”
Clear Progression and Linkage
Effective Paragraphs and Sections

PART IV. WRITING: MICRO ISSUES

Editing for Brevity
Choosing a Style
Writing Checklists

PART V. SPEAKING: VERBAL STRUCTURE

Tell/Sell Presentations
Questions and Answers
Consult/Join Meetings
Other Speaking Situations

PART VI. SPEAKING: VISUAL AIDS

Designing the Presentation as a Whole
Designing Your Slide Master
Designing Each Individual Slide
Using Visual Aids

PART VII. SPEAKING: NONVERBAL SKILLS

Nonverbal Delivery Skills
Relaxation Techniques
Listening Skills
Speaking Checklists

APPENDICES

Appendix A: Writing Inclusively
Appendix B: Writing Correctly: Grammar
Appendix C: Writing Correctly: Punctuation