Support your students’ strategic thinking skills and encourage them to tackle real world-challenges with the latest strategy concepts.
Designed to help students think and behave like a manager, Exploring Strategy is an essential introduction to the field for the managers of today and tomorrow.
From entrepreneurial start-ups to multinationals and charities to a range of public sector organisations, this book raises all the big questions about organisations – how they prosper, grow, innovate, and change.
This Text and Cases version also provides a wealth of extra case studies written by experts to support your teaching further as you guide your students through the Manager-way of thinking. The plethora of examples include Siemens, Mars, Formula 1, Glastonbury, and the Indian Premier League.
Available with Revel®.