3 ways to boost employee retention with language learning

Pearson Languages
A group of business people clapping their hands
Reading time: 4 minutes

Did you know? According to our research, employees who work for a company that provides English language training are more than twice as likely to say they are very satisfied at work, compared to those working in companies that do not.

To retain top talent in an increasingly competitive marketplace, all evidence points to developing communication and language skills.

Communication: the most in-demand business skill

Pearson’s Skills Outlook Summary 2023 showed that communication skills including English language skills are the most in-demand power skills across the board. PwC’s Global Workforce Hopes and Fears Survey 2022 agrees: the top five predictors for employee turnover all had the same themes in common – communication, empathy and listening skills.

According to Gallup, a focus on developing employees’ strengths (as opposed to focusing on fixing weaknesses) can lead to a 20-73% reduction in employee attrition. That’s a startling statistic and one that has the potential to transform your business.

So, the message is clear: by investing in your employees’ existing communication and language strengths, you’re helping them refine a comprehensive range of business power skills. In turn, this will make them feel more engaged and therefore far more likely to stay with you.

3 ways to implement English training to retain top talent

Let’s explore three ways to implement an English language skills learning and development plan that underpins communication skills, refines business soft skills and makes your employees want to stay.

1. Find out what training employees want

To tailor a culture of learning that supports the development of your employees’ language and communication skills, you’ll find it helpful to get their input first. Survey and interview your team to better understand current barriers to language-specific learning, skills gaps, preferred learning styles and current frustrations.

For example, is it speaking, listening or reading English that they currently struggle with the most? The better you understand your employees’ needs, the more consulted and engaged with the process they’ll feel.

2. Reward those who commit to language learning

In 2023, Forbes outlined 15 strategies to make your employees stay, and perhaps unsurprisingly, reward featured strongly. Your performance management system should include a structure that acknowledges employees who are committing to achieving their objectives and developing their skills, and demonstrates the career trajectory that might be possible with improved communication and language skills.

What that looks like will differ from organization to organization, but it’s important that employees understand the potential opportunities that come with refining their language skills.

3. Promote the link between language skills and career progression

Your employees may not naturally make the link between developing language skills and career progression, so help them understand how better language skills can help them move forward in their role and how you will support them in this.

When they see that language skills have been built into their development plans, they’ll feel invested in staying with your organization and developing their skills with you.

In a world where communication-based soft skills are more valuable than ever before, the ability to confidently converse in different languages within a business context is an impressive skill that’s transferable to a multitude of other business soft skills, such as teamwork, leadership and problem-solving.

Once they understand the full range of benefits that come with developing their language skills, they’ll be grateful that you’re committed to helping them do that and will be more likely to stay.

Boost your workforce’s English language skills and reap the business benefits

It’s clear that when employees feel that their communication skills are improving, they feel a sense of continued progression and engagement – not only in their language abilities but also across a range of other business power skills.

The key to retaining talent lies in increasing engagement, and since higher engagement rates are linked to 21% more productivity, according to Gallup, there really is no better way to retain a happy workforce.

Start building your team’s English language skills

Learn how Mondly by Pearson can help you reinforce a culture of learning and retain top talent within your organization, with flexible English language learning solutions for your business.

If you liked this blog post and want to learn more, download the PDF report here.

Find out more about how language training and assessment can drive your business forward by checking out our resources for HR professionals, including articles, whitepapers and research.

Get in touch to learn more about our corporate language solutions

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    What's an example of business writing?

    One example is a formal email to a client:

    Subject: Proposal for Partnership

    Dear Mr. Smith,

    I hope this email finds you well. I'm writing to present a partnership opportunity with XYZ Corp that aligns with your company's goals for expansion and innovation.

    [...]

    I look forward to your response and the possibility of future collaboration.

    Warm regards,

    Jane Doe

    Why is effective business writing important?

    Effective business writing is crucial as it reflects the professionalism and credibility of an individual and their organization. It ensures that the message is understood as intended, which is pivotal in decision-making processes and maintaining positive business relationships.

    Clear writing improves workplace communication by minimizing misunderstandings, saving time and enhancing productivity. It facilitates seamless collaboration between teams and departments and aids in developing and maintaining a positive professional image.

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    When crafting business documents, several key elements ensure your workplace writing is effective and well-received. These elements include:

    • Structure and organization: A well-structured document with a clear introduction, body and conclusion makes your content more understandable and engaging. Use headings and bullet points to break down information and guide the reader through your message.
    • Tone and formality: The tone should match the context and purpose of your communication. While a business proposal might require formal language, an internal email to colleagues can be less formal. Understanding the nuances of tone can greatly impact how your message is perceived.
    • Purpose-driven writing: Every piece of corporate writing should have a clear purpose. Whether it's to inform, persuade, request or confirm, keeping the purpose in mind ensures that your writing is focused and achieves its intended goal.
    • Attention to detail: Precision and accuracy are paramount. This includes correct grammar, punctuation and spelling, as well as ensuring that all facts and figures mentioned are accurate. Errors in your writing can diminish your credibility and confuse the message.
    • Cultural sensitivity: In a global business environment, it is crucial to be aware of cultural differences and avoid culturally sensitive phrases. This sensitivity can prevent misunderstandings and foster more harmonious business relations.

    By focusing on these elements of workplace writing, you can enhance your business English writing and ensure it's both professional and effective.

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    Improving your business English writing involves focusing on clarity, conciseness and appropriateness. Here are a few strategies to get you started:

    • Immerse yourself in business language: Read a variety of business-related materials such as reports, emails and articles.
    • Practice regularly: Engage in writing exercises that mimic real-world business scenarios.
    • Get feedback: Have your writing reviewed by proficient English speakers and incorporate their suggestions.
    • Brush up on basics: Reinforce your understanding of grammar, vocabulary and punctuation.
    • Utilize technology: Take advantage of language learning apps and online courses that offer business English modules. These tools can provide interactive learning experiences and immediate feedback.
    • Join professional networks: Participate in forums and networking groups where business English is used. Observing and engaging in discussions can enhance your understanding and application of business terminologies and conventions.

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    • Be concise: Use straightforward language and eliminate redundant words.
    • Use an appropriate tone: Maintain professionalism and consider the cultural context of your audience.
    • Revise and edit: Always revise your work for errors and clarity before sending it.

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    A bad example

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    Cheers!

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    English for effective business writing

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    Keep refining your skills, taking feedback positively, and staying updated with trends. Your written word has the potential to make a real impact in the business world, so wield your pen (or keyboard) and write with confidence and precision.

    Unlock your full potential in the business world with our comprehensive Business English courses. Also, check out our post '5 ways to politely say no in business English' and other language learning posts.