Nikkei
How Asia’s largest media company uses English testing for English recruitment and skills training
Nikkei Inc. is the largest business media organization in Asia. Nikkei is widely regarded as the reference point for those who do business, conduct politics, and make decisions in the region. The ability to communicate in English has helped Nikkei to integrate with new acquisitions, reach new audiences, and successfully realize global business ventures.
Company: Nikkei Industry: Media Location: Japan Solution: Versant English Test
Challenge
Nikkei needed a test that would better predict the true proficiency of their employees and new recruits, and measure the communicative skills that TOEIC did not. It also needed to help towards the overall goal of improving time to perform on the job.
Solution
We recommended Versant English Test, as this fully automated 15-minute test of spoken English is used by many companies to screen, recruit, and benchmark because it measures real communication skills. It can also be taken on any device, at any time, anywhere.
Results
Nikkei HR runs an annual Global Talent Program that focuses on language training. The results from Versant are used by both HR and the employees to better understand their communicative capabilities and how and where to improve.