Boost the quality of your hires with English proficiency testing

Samantha Yates
Business people sat and waiting in a row
Reading time: 6.5 minutes

Hire quality is top of the agenda for recruiters and talent acquisition leaders. Discover the impact of English skill testing on hiring fit-for-role employees.

The results are in… thousands of recruiting professionals and top talent acquisition leaders say that sourcing high-quality candidates is their number one objective in 2024 and beyond.

54% of recruiters are now prioritizing quality of hire above all else, according to LinkedIn’s Talent Solutions report The Future of Recruiting 2024. The report also highlights that 73% are using a skills-based approach to find top-quality hires, faster, with skills that fit the business both now and in future.

Getting recruitment right can drastically impact productivity. In the UK alone, effective recruitment boosts productivity by £7.7bn each year, according to the Recruitment and Employment Confederation (REC). Conversely, the direct and indirect costs of mistake hires are a constant concern to organizations, not just in the UK but around the world. According to a survey of 400 hiring decision-makers by CareerBuilder, 75% have hired the wrong person and say that one bad hire costs them nearly $17,000 on average. It’s no surprise then that skills-based quality hiring is such a top priority for recruiters.

It’s harder than it might seem to systematically increase the quality of your hires, especially when you’re recruiting at scale. But the rewards are high when you get it right and a skills-first approach increases your chances of success – particularly when you focus on core skills like English proficiency that underpin communication. As an added bonus, skills-based testing can speed up the recruitment process significantly.

Boost your hiring with language testing
Play
Privacy and cookies

By watching, you agree Pearson can share your viewership data for marketing and analytics for one year, revocable by deleting your cookies.

Why are great communication skills so intrinsically linked to high-quality hires?

The ability to communicate well and integrate into the company culture is a core workplace skill that’s easy to assess with the right tools. Effective communication is essential for successful business operations. It’s the fundamental skill across all roles and departments that not only underpins a full suite of soft business power skills such as building customer relations, negotiation, delivering presentations and problem-solving, but also hard skills including IT literacy, data analysis and reporting.

Why testing English skills should be central to the hiring process

Proficient English language skills power confident business communication. It’s long been acknowledged that English is the global language of business, with one in four of the global population speaking it to at least a useful level. English is also the language of technology. Since the globalization of the internet – and more recently the widespread adoption of generative AI – English has established itself as the global language of digital technology and innovation. To remain competitive, forward-thinking international businesses know that they must prioritize English proficiency.

Many skilled professionals around the world are proficient in English, so by testing proficiency levels, organizations can access a larger pool of candidates from diverse backgrounds and locations, bringing fresh ideas and perspectives.

This is particularly true when it comes to recruiting candidates who speak English as a second or additional language. It’s also an important consideration when hiring for remote or hybrid positions (according to Global LinkedIn Data, there was a 146% increase in remote job applications last year alone). A team that’s strong in English also means good communication with clients, suppliers and colleagues, wherever in the world they are based.

Testing English skill levels at an early stage of the recruitment process can be efficiently carried out at scale to increase the chances of quality hires. Regardless of sector, role, level or department, screening out candidates who don’t meet the minimum requirements for English fluency will save all parties time, giving you a shortcut to the very best candidates for the role.

A skills-based hiring approach fast-tracks finding the best talent

This approach has been proven to open up access to a much wider range of talent, with LinkedIn reporting that talent pools expand on average by nearly 10x with a skills-first approach. It’s a trend that’s set to stay, not least because Gen Z will soon make up more than a quarter of the workforce and they’re 34% more likely to prioritize skill development opportunities. 

When building teams, recruiters are under increasing, and often conflicting, pressures – not just to fulfill short-term need, but also to factor in longer-term strategic workforce planning priorities. An emphasis on using skills to increase quality of hire helps build experienced, skilled and stronger teams for the long term (and reducing attrition rates due to higher employee satisfaction, too).

Judy Wisenhunt, APAC CEO, TDS Global Solutions, says:

“English language assessment gives individuals a starting point from which to improve their communication skills, competencies and capabilities, subsequently boosting their confidence and personal growth. This will open doors to better career opportunities.

While testing is invaluable, organizations should emphasize the importance of effective communication, continual exposure to the language, consistent practice and continuous learning to realize long-term business benefits.”

Why robust data is key to supporting skills-based hiring

Data-driven talent strategies are now commonplace and skills assessments that speed up the decision-making process using reliable data are a key part of that. By using AI-based English language assessment tools such as Versant by Pearson, recruiters can be confident that results are not only accurate but also unbiased, ensuring a consistent recruiting experience for all candidates and supporting wider DE&I initiatives. 

Large-scale intakes can be incredibly difficult and time-consuming to manage. Using innovative AI-led technology can reduce the time to hire. With tools that reduce the number of manual touchpoints needed, you can streamline the process and deliver insightful recruitment metrics that can be used to inform and speed up future hiring decisions.  

It’s not only recruiters who benefit from a more efficient hiring process with in-built skill testing. Candidates also value a speedy and streamlined process, as it increases their chances of finding the right role more quickly. AI-based skills testing can free-up recruiters to focus on a more thorough human assessment of candidates to find the best fit for the role (and candidates still value human interaction in the recruitment process, according to PWC’s The Future of Recruiting).

Quality hiring means widening your talent pool 

To attract the best of the best, particularly when hiring at speed and scale, you need to be sure that your talent pool is as wide and diverse as possible. From a well-written job advert and person specification right through to screening and language testing, the interview stage and beyond, demonstrating to candidates that you value communication skills will make your organization attractive to a far greater number of candidates. English language testing at scale can open the door to candidates all over the world, without risking the quality of business outcomes dropping due to employees’ English skill levels not being appropriate for the role.

Pearson Languages’ VP of Product Management (Corporate), Nick Laul, says: 

“Employers tell us that language proficiency is critical to the retention and success of new hires, but language skills are difficult to assess without support. Subjective judgments based on communication in interviews can give a misleading picture and often lead to qualified candidates being filtered out of a recruitment process or unqualified ones being advanced. 

Using a tool like Versant by Pearson, talent acquisition professionals can efficiently maximize the pool of qualified candidates and recruit based on the skills and experience most relevant to the role, safe in the knowledge that language won’t be a barrier to success.” 

The long-term benefits of skills-based hiring cannot be overstated

Putting English language testing at the center of a skills-first recruitment strategy can bolster your hiring practices and increase top-quality, long-term hires.  

A skills-first approach to quality hiring delivers a wealth of longer-term business advantages, including:

1. Cost savings

Raising the quality of hires by testing skills like English proficiency means fewer costly mistakes hires. 

2. Retention

Putting the right people in the right roles reduces employee churn (a growing concern, particularly in the wake of the Great Resignation). Confident communicators find it easier to integrate into teams and feel a sense of belonging. 

3. Productivity

A confident and skilled workforce positions your organization to operate and expand into an international marketplace. 

4. Employee satisfaction 

Hiring with a focus on communication skills leads to a happier, more confident and collaborative workforce. 

5. Happy customers

Recruiting well means giving your customers the very best service, and by testing English proficiency at the hiring stage, you can be sure that standards won’t be compromised. 

6. Better workforce planning

It’s far easier to make strategic, long-term plans and identify skills gaps with a skills-based approach. 

7. A great culture

Putting communication at the top of your hiring agenda means a happier and healthier culture and team dynamics.

 

The quality of your hires is directly linked to the amount of time and resources you put into testing core communication skills like English language proficiency. This is set to shape the hiring strategies of the future as talent acquisition leaders work to get the most out of every hire. 

Communication has always been, and will always be, an enduring workplace skill that underpins a wealth of other skills.  

Testing English skills early in the recruitment process ensures you attract top-tier candidates and hire effective communicators. It can accelerate your hiring process, enhance team performance and help you retain the best talent.

Prioritizing English language skills supports a high-quality recruitment strategy, cultivating a competent and adept workforce that ultimately improves business outcomes.

Find out more about how we can help your business recruit, retain and develop top talent with Pearson Language Solutions for Work.

If you liked this article and want to save or share it, you can download it here.

More blogs from Pearson

  • A business woman sat at a table in a office writing notes

    Hard skills vs. soft skills: The impact of language learning

    By Charlotte Guest
    Reading time: 6 minutes

    Hard skills and soft skills play a crucial role in defining career success and progression. The difference between hard skills and soft skills is that hard skills are teachable, technical, measurable abilities specific to particular jobs, while soft skills are more interpersonal, universal and related to personality traits. While hard skills refer to the technical knowledge and specific abilities required to perform a job, soft skills are more intangible. They encompass the interpersonal attributes and personality traits that enable individuals to communicate effectively, work collaboratively and adapt to changes in the workplace environment.

    In this blog post, we will explore how learning a new language can significantly enhance both hard and soft skills, making you a more versatile and effective professional in today’s multifaceted work environment.

    Understanding the balance of hard and soft skills

    Hard skills might get your foot in the door, showcasing your qualifications for a position. Developing hard skills to stand out from other job seekers is crucial; take advantage of classes, webinars and workshops offered by your current employer to develop hard skills and learn new technical skills. Examples include proficiency in a particular software, certification in a specific field, or mastery of a technical domain. However, it’s the soft skills, such as effective communication, collaboration, critical thinking and emotional intelligence, that propel you through the door and into the realms of career advancement. Recent research underscores the growing importance of English proficiency as a pivotal element in this dynamic, equally vital for enhancing both sets of skills.

    What are examples of soft skills?

    Soft skills encompass a wide range of attributes that can significantly impact workplace efficiency and harmony. Examples of essential soft skills include:

    Communication: The ability to convey information clearly and effectively is paramount. This includes both verbal and written communication, as well as active listening skills.

    Teamwork: Collaborating well with others, often with diverse backgrounds and perspectives, to achieve common goals.

    Problem-solving: The capability to analyze situations, identify problems and devise effective solutions.

    Adaptability: The readiness to adjust to new conditions, workflows, or technologies, demonstrating flexibility in the face of change.

    Critical thinking: The process of objectively analyzing information to make informed decisions.

    Emotional intelligence: The ability to understand, manage and utilize one's emotions constructively while also recognizing and influencing the emotions of others.

    What are examples of hard skills?

    Hard skills are quantifiable, teachable abilities specific to a job or industry. These skills are typically acquired through formal education, training programs and practical experience. Some examples of essential hard skills include:

    Computer programming: Proficiency in coding and programming languages, such as Python, Java, C++, or HTML/CSS is crucial for software development and web design roles.

    Data analysis: The ability to interpret complex data sets using tools like Excel, SQL, or R, providing valuable insights and informing decision-making processes.

    Graphic design: Mastery of design software such as Adobe Photoshop, Illustrator, and InDesign, enabling the creation of visual content for various media.

    Foreign language proficiency: Fluency in a second language can be an asset in international business, for example, in translation services or customer support roles.

    Project management: Knowledge of project management methodologies (e.g., Agile, Scrum) and tools (e.g., Microsoft Project, Jira) to plan, execute and oversee projects effectively.

    Technical writing: The skill of crafting clear, precise documentation and instructional materials, essential in industries such as engineering, IT and pharmaceuticals.

  • Business people sat and waiting in a row

    Boost the quality of your hires with English proficiency testing

    By Samantha Yates
    Reading time: 6.5 minutes

    Hire quality is top of the agenda for recruiters and talent acquisition leaders. Discover the impact of English skill testing on hiring fit-for-role employees.

    The results are in… thousands of recruiting professionals and top talent acquisition leaders say that sourcing high-quality candidates is their number one objective in 2024 and beyond.

    54% of recruiters are now prioritizing quality of hire above all else, according to LinkedIn’s Talent Solutions report The Future of Recruiting 2024. The report also highlights that 73% are using a skills-based approach to find top-quality hires, faster, with skills that fit the business both now and in future.

    Getting recruitment right can drastically impact productivity. In the UK alone, effective recruitment boosts productivity by £7.7bn each year, according to the Recruitment and Employment Confederation (REC). Conversely, the direct and indirect costs of mistake hires are a constant concern to organizations, not just in the UK but around the world. According to a survey of 400 hiring decision-makers by CareerBuilder, 75% have hired the wrong person and say that one bad hire costs them nearly $17,000 on average. It’s no surprise then that skills-based quality hiring is such a top priority for recruiters.

    It’s harder than it might seem to systematically increase the quality of your hires, especially when you’re recruiting at scale. But the rewards are high when you get it right and a skills-first approach increases your chances of success – particularly when you focus on core skills like English proficiency that underpin communication. As an added bonus, skills-based testing can speed up the recruitment process significantly.

  • A woman teaching adults stood in front of a interactive board pointing at it

    A decade with the GSE: Reflections and insights

    By Belgin Elmas
    Reading time: 3 minutes

    Prof. Dr. Belgin Elmas is the Head of the Department of Foreign Languages at TED University Faculty of Education and Pearson GSE Ambassador for Turkey. In this post, Belgin discusses her teaching journey with the GSE over the last ten years, including the key lessons and experiences from this remarkable journey.

    In 2014, our rector presented me with the opportunity to be the director of the School of Foreign Languages at Anadolu University. Overwhelmed by the prospect of managing a thriving school with 3,500 students, 220 teachers and 220 staff members, I was hesitant. Despite the challenges I would face from training pre-service teachers at the Education Faculty, I was persuaded to take on the position.

    The Global Scale of English: A framework for success

    I remember my first day as the director, feeling overwhelmed by the workload and unsure how to manage it. While I won't delve into the details or the emotional roller coaster in this blog, I will share how the Global Scale of English (GSE) became my lifesaver. Faced with the challenge of creating a robust system to teach English to new university students who struggled in their initial year, I discovered the GSE. This detailed system guides learners throughout their language learning journey and I immediately knew, “YES, this is exactly what we need.”

    The GSE came to my rescue as I grappled with the task of establishing a robust system to teach English to university students. The GSE's detailed framework was exactly the tool we needed. Our team deliberated on how to integrate this system seamlessly into our curriculum. From deciding on the specific learning outcomes our students required, to choosing methods of teaching, creating materials and assessing outcomes, each decision was carefully considered. This process fostered growth, collaboration and enriched our teaching experiences as a team.

    A key resource

    The GSE played a crucial role in shaping curriculum development. The collaborative preparation with the GSE was invaluable for everyone, especially for me as a new director. We spent long hours enthusiastically shaping our new curriculum.

    Determining the entire curriculum, including materials and formative and summative assessment components, became more straightforward and with a clear understanding of what to teach and assess. Explaining the lessons to teachers and students became straightforward, thanks to the solid foundation provided by the GSE. This framework made curriculum development and implementation much smoother.

    Adapting to feedback and continuous improvement

    When we introduced the new curriculum in the 2014-2015 academic year, we received extensive feedback from both students and teachers on nearly every aspect – materials, midterms, quizzes, pace and more.  During my five-year tenure as director, we continually refined our curriculum and targeted specific facets of the curriculum each year for enhancement. For instance, one year we focused on assessment methods, while another year was devoted to teacher professional development. We applied a similar strategy to our German, French and Russian language programs, ensuring they understood our rationale and adopted comparable approaches in their curriculum development.

    Sharing our experiences of using the GSE in our curriculum developed a lot of interest, as everyone was searching for a more effective way to teach English. Whether at academic conferences or informal meetings, our team eagerly shared their knowledge and insights.

    The GSE today and beyond

    Today, at TED University, I serve as the head of the English Language Teaching Department. A key part of my mission is equipping future language teachers with the latest advancements and GSE forms a crucial part of this preparation. By incorporating the GSE into our pre-service teacher training program, we are ensuring that all teaching materials, lesson plans and assessment products include specific learning outcomes. This serves to build our teachers' confidence in their practice.

    Personal growth with GSE

    My 10-year journey with the GSE has profoundly influenced both my professional and personal life. The principles of the scale serve as a guide in every aspect of my daily life. For instance, during conversations, I often engage in an internal dialogue: "Belgin, what you're trying to explain is at a level 70, but the person you're speaking with is not there yet, so adjust your expectations." Or I might tell myself, "Belgin, you need to read more on this topic because you're still at level 55 and need to learn more to fully grasp what's happening here." As you can see, the GSE functions as a compass guiding every area of my life.

    If I were the Minister of National Education, I would unquestionably integrate the GSE into our national language education system. I would explain the rationale behind the scale and strive to implement a similarly detailed educational framework. This system would guide learners and teachers by indicating their current level, where they need to go and the steps required for each lesson in the curriculum. I hope that in the next 10 years, the GSE will serve as a guide for even more people around the world.

    Here's to the GSE – I am grateful for its existence; it’s made a huge impact on my life. Happy birthday!