Evaluating the ROI of language learning for DEI Initiatives

Pearson Languages
Two coworkers stood in a office looking at a tablet together.
Reading time: 5 minutes

Language learning has become a pivotal component of Diversity, Equity, and Inclusion (DEI) strategies in forward-thinking organizations, especially for those with international workforces or those working to unlock new markets across the globe.

As businesses increasingly prioritize workforce development and social responsibility, integrating language training into DEI programs offers several advantages:

  • Enriching team morale and employee well-being.
  • Increasing employee engagement, loyalty and trust.
  • Delivering fresh ideas and fostering innovation.
  • Enhancing problem-solving and decision-making capabilities.
  • Strengthening customer relationships and amplifying brand reputation.
Measuring the success of your language learning programs
Play
Privacy and cookies

By watching, you agree Pearson can share your viewership data for marketing and analytics for one year, revocable by deleting your cookies.

How language training enhances your DEI strategy

We've previously discussed the impact of language learning on various aspects of the workplace, like overcoming DEI barriers and empowering employee success. Our recent Pearson report discusses the influence that language learning has on driving effective DEI strategies. It positions language proficiency as a cornerstone of robust DEI initiatives that unlock untapped growth opportunities. Good communication skills, underscored by competent language abilities, significantly propel the five most sought-after business skills: Leadership and Management, Collaboration, Critical Thinking, Digital Skills, and Continuous Learning.

Investing in language skills not only supports international expansion but also aligns with core values and the ethos of progressive and transformational DEI strategies. Improved language proficiency contributes to creating more confident communicators who understand cultural nuances across languages, thereby enhancing empathy and cultural intelligence within the workplace.

7 ways to measure the ROI of language learning

By showing clear evidence of improved employee engagement, increased cross-cultural competencies, increased workforce productivity and enhanced communication effectiveness, language learning ROIs demonstrate not just the financial rewards but the intrinsic value that such initiatives contribute to an organization's DEI success.

When looking to evaluate the impact of language learning programs in your company or organization, here are 7 strategies to consider:

  1. Assess improvements in team communication skills and cultural awareness.

  2. Track progress in language proficiency using reliable assessment tools, such as Versant by Pearson.

  3. Monitor employee engagement surveys to gauge the perceived impact of language learning on inclusivity and belonging.

  4. Analyse retention rates post-implementation of language programs to measure employee loyalty.

  5. Evaluate customer satisfaction to determine the effect of improved language skills on service quality.

  6. Benchmark against industry leaders in DEI to understand where your organization stands and where improvements can be made.

  7. Calculate the financial impact of language learning on revenue, especially in new market penetration and customer retention, to substantiate the economic benefits alongside the moral imperative.

A comprehensive analysis of these metrics will not only underscore the direct ROI of language learning in financial terms but also map the broader influence on corporate culture and external brand perception. The combination of tangible and intangible benefits makes language learning a strategic investment at the core of progressive workforce development and DEI initiatives.

How to implement language learning in your DEI program

To effectively implement language learning programs with ROI considerations at the forefront, organizations should adopt a structured approach. Start by identifying clear objectives that align with your overarching DEI goals and ensure that the language initiatives are tailored to fill specific gaps within your corporate culture. Create a detailed plan encompassing the selection of a suitable language provider, such as our workplace solutions, and define the expected proficiency levels for participating employees.

Establish a comprehensive timeline that includes milestones for progress reviews, employing tools like Versant by Pearson to track advancements in language skills. Ensure a strong support system, including language tutors and cultural training sessions, maintains momentum and engagement amongst learners. In addition, consider creating accountability structures where employees set language learning goals and have regular check-ins to discuss their progress. This can help maintain motivation and commitment to the program.

Finally, communication is key to the successful deployment of any learning initiative. Keep all stakeholders informed of the program's impact through regular reporting on ROI metrics and anecdotal successes. These insights will fuel continuous improvement of the language learning programs and sustain executive support, reinforcing the value of such investments within the corporate DEI strategies.

Why language learning is an investment in DEI

The implementation of language learning within DEI strategies is an investment that can yield a company a substantial return on investment. By translating language proficiency into measurable business outcomes, organizations can enhance their competitive edge, and foster and develop a truly inclusive workplace culture.

Therefore, it is important for forward-thinking leaders to recognize the strategic importance of language learning and embed it within the core of their DEI initiatives, ensuring that it remains an integral part of their organizational ethos.

Dive deeper: language learning and DEI resources

Download the report today to gain a fuller understanding of how language learning can revitalize your company's DEI strategy and contribute to its overall success.

Make sure to read these posts if you want to learn more:

Unconscious bias in the workplace: Overcoming DEI barriers through language learning

Why your performance management strategy needs language learning

Empowering employee success: establishing a learning culture

McKinsey - Why diversity matters

Frequently asked questions

More blogs from Pearson

  • A teenage girl smiling and doing her homework or studying at home.

    Creative writing exercises for English language learners

    By Pearson Languages
    Reading time: 3.5 minutes

    Engaging in creative writing is one effective way to improve your English language skills. It allows for artistic expression and personal flair, making it a unique way to put your imagination into words. Additionally, creative writing can draw from the author’s life and experiences, providing a personal touch to the narrative. Whether you’re a beginner or an advanced learner, creative writing can help you enhance your vocabulary, grammar and overall language proficiency.

    Creative writing exercises can also benefit other forms of writing, such as business writing and technical writing, even though these are not typically considered creative writing. In this post, we’ll explore various creative writing exercises that are designed to make learning English fun and engaging, as well as improve writing skills.

  • A teacher with young students sitting at a table looking at flashcards

    Effective classroom management routines for very young learners

    By Jeanne Perrett
    Reading time: 4 minutes

    For very young learners, children aged 3-6, being in a classroom might be a completely new experience. Most of them won’t know any English words at all and might have very little idea of what English is or why they are learning it. Some of them may not yet be completely fluent in their mother tongue. 

    At the beginning of the school year, some of them may find it distressing to be separated from their parents and they also have to learn to get along with their new classmates. 

    If we want to keep them comfortable and safe and provide a friendly and welcoming environment, we need to establish routines. 

    7 ways you can build routines into your classes

    Here are some areas where you can easily incorporate classroom management routines into your English language class.

    1. Think about your target language

    Our target language for each lesson may be one or two short phrases or a few new words. We should always keep the presentation and practice of this simple and clear. 

    However, we can use English for all our greetings, praise, instructions and explanations. After a few days, the children will begin to expect it and they will gradually understand what you are saying. 

    2. Coming into the class

    Take time to greet each child by name when they enter the classroom and encourage them to learn and use each other’s names too. This will change how they perceive themselves and each other and encourage friendly communication. 

    Notice the small things about each child. They might have a new T-shirt on or have done their hair specially. They may not tell you that they have made an effort to look nice for their lesson, but they will be pleased when you notice and will feel encouraged to continue. 

    3. Circle time

    Make circle time the start of every lesson. It gets the children sitting down together and this helps them to get to know each other and feel part of a comfortable group. 

    It’s the time where you present the target language for the day. Use a puppet to help you do this. Make the puppet part of the routine by keeping it in a certain place and bringing it out from there every day. The children can call its name. 

    The puppet can greet the children by name and the children can answer back. First, use picture cards or objects to present the language to the puppet. Then, the puppet can show that it understands or ask for repetition. 

    Let the children call out responses as a group. As they build their confidence in English they will want to speak by themselves. 

    Always accept approximations of words and phrases. Rather than correcting the children, continue to model the words and gradually the students will self-correct. Pass this tip on to parents too. 

    4. Book time

    Give students time to discover pages and images they like in the books they are using. Always leave time to help each child find the correct page and then help them to focus their attention on that page. 

    In Circle time you have introduced the language and presented it with flashcards or objects. In Book time, children can look at these images – the content will be familiar and they will start to feel ownership of what they are learning. 

    5. Songs, games and miming

    Singing, playing games and miming are the main ways in which the students will start to freely use and show they understand the target language. 

    In My Disney Stars and Friends each stage of every game is detailed, along with the language you and the students can use. Students might become so involved in the action of the game that they forget to speak in English! That’s okay – continue using the language and eventually they will start to use it too. 

    When a game or a song involves physical activity, have drinks of water ready and let them rest and relax afterwards. Always have a ‘sitting down’ activity ready for them to move on to so that they do not become overexcited or tired.

    6. Craft and stickers

    For any craft work there are four stages: preparation, production, playing with the completed craft work and tidying up. If you're using My Disney Stars and Friends, there is a special Tidy Up song and all the craft projects are press-outs so there is no need for scissors. 

    Children of 3 or 4 years old will need to learn how to unpeel and then re-stick a sticker. Allow time for this and encourage them to learn from each other once some of them have mastered this fine motor skill. 

    7. Leaving the class

    Time your lessons so that the students don’t have to leave in a rush. It takes them a while to collect up their things and find their bags and coats. 

    If you want the parents to know something, make sure that the children know where they have put the note. One notebook for such messages is a simple way of doing this, and you can tell parents to check it after every lesson. 

    Just as you greeted each child by name when they came in, say goodbye to them individually as they leave. 

    Incorporating effective classroom management routines makes young learners feel more comfortable as they know what to expect from their language classes. Familiarity is welcome for children, so exploit these times for more language learning opportunities. 

    Find more ideas on effective classroom management routines in Jeanne Perrett’s webinar, where she focuses on practical ideas and teaching tips for how we can organise and manage a class of young learners.

  • A woman stood in a square, holding a map looking around

    Essential English phrases to blend in like a local on your holiday

    By Charlotte Guest
    Reading time: 5 minutes

    Summer has arrived and you might be gearing up for a holiday soon. Knowing some of the local language is always helpful, but to genuinely speak like a native English speaker, you must grasp and use common phrases and idioms that locals employ in daily conversations. Native English speakers have a natural command of these phrases, whereas non-fluent speakers often need to study and practice them to achieve fluency.

    In this blog post, we’ll delve into essential English phrases that will help you sound more like a local and less like a tourist.