Workplace Writing: Planning, Packaging, and Perfecting Communication, 1st edition
Published by Pearson (December 30, 2008) © 2010
- Sharon J. Gerson DeVry University (Retired)
- Steven M. Gerson DeVry University (Retired)
Price Reduced From: $179.99
For courses in business writing, business communication, professional writing and technical communication.
This modern text outlines a simple solution for producing all forms of workplace communication–one that focuses on how to effectively plan, package and perfect oral and written communications. Its accessible, four-color design is illustrated with interesting scenarios and examples featuring real people, real communication challenges and real resolutions to those challenges. With its contemporary approach, it covers trends for electronic (includes Microsoft 2007 Technology Tips) , hard-copy and oral communications and includes substantive illustrations that show before/after samples and writer annotations. Innovative end-of-chapter exercises are designed for a variety of learners and include degree-specific assignments that reinforce career-related communication techniques. Â
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