Social Research Methods: Qualitative and Quantitative Approaches, 8th edition
Published by Pearson (July 14, 2021) © 2020
- W Lawrence Neuman University of Wisconsin, Whitewater
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Social Research Methods: Qualitative and Quantitative Approaches has introduced students to research methods for over 30 years. Author W. Lawrence Neuman explains a variety of qualitative and quantitative social research approaches, emphasizing the benefits of hybrid approaches. While focusing on the techniques of research design, measurement and data analysis, the text also explains research methodology: the core principles that underlie the design and conduct of research.
The 8th Edition offers up-to-date coverage of recent advances in research techniques and methodological debates. New Reflection boxes prompt you to consider specific issues, dilemmas or controversies in social research, tying real-world examples to the text.
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