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FranklinCovey Style Guide: For Business and Technical Communication, 5th edition

Published by Pearson FT Press (June 1, 2012) © 2012

  • Stephen R. Covey

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FranklinCovey Style Guide: For Business and Technical Communication can help any writer produce documents that achieve outstanding results. Created by FranklinCovey, the world-renowned leader in helping organizations enhance individual effectiveness, this edition fully reflects today's online media and global business challenges. The only style guide used in FranklinCovey's own renowned Writing AdvantageTM programs, it covers everything from document design and graphics to sentence style and word choice. This edition includes extensive new coverage of graphics, writing for online media, and international business English. Through dozens of examples and model documents, writers learn how to:

  • Overcome "writer's block" and efficiently create documents from start to finish
  • Get powerful results from every email
  • Add distinctiveness and power to any online presence
  • Quickly discover and prioritize information, whether they're planning presentations, leading meetings, or managing projects
  • Design visuals that communicate messages instantly and intuitively
  • Use charts, color, illustrations, maps, photos, and tables to supercharge any presentation
  • Write far more effective proposals, letters, memos, reports, and resumes
  • Improve all forms of documentation, from business procedures to highly technical content

INSTRUCTOR SUPPLEMENTS:   Instructor's Manuals and Test Banks available for download at www.pearsonhighered.com.

FranklinCovey's breakthrough guide to becoming a more powerful and effective writer at school and work.

  • Access more than 110 topics... the A-Z guide to successful writing in high-speed, high-performance, high-tech environments
  • New best practices for everything from email and online documentation to graphics
  • Updated guidance on international business English for global management and sales
  • Shows how to process information more effectively in environments ranging from meetings to project management
  • Reference Glossary
  • Using the Reference Glossary (Introduction)     
  • Abbreviations    
  • Acronyms    
  • Active/Passive    
  • Adjectives     
  • Adverbs     
  • Agreement     
  • Apostrophes     
  • Appendices     
  • Articles    
  • Bias-Free Language     
  • Bibliographies    
  • Boldface   
  • Brackets   
  • British English    
  • Capitals    
  • Captions   
  • Charts     
  • Citations   
  • Cliches    
  • Colons    
  • Color     
  • Commas     
  • Compound Words    
  • Conjunctions     
  • Contractions     
  • Dashes     
  • Decimals     
  • Editing and Proofreading    
  • Electronic Mail    
  • Ellipses     
  • Emphasis 
  • English as a Second Language    
  • Ethics    
  • Exclamation Marks    
  • False Subjects     
  • Faxes     
  • Footnotes     
  • Fractions     
  • Gobbledygook     
  • Graphics for Documents     

In 1996, Stephen R. Covey was recognized as one of Time magazine's 25 most influential Americans and one of Sales and Marketing Management magazine's top 25 power brokers.

Dr. Covey wasthe author of acclaimed books, including the international bestseller The 7 Habits of Highly Effective People, which has sold more than 20 million copies in 38 languages throughout the world. Other bestsellers authored by Dr. Covey include First Things First, Principle-Centered Leadership, The 7 Habits of Highly Effective Families, and The 8th Habit: From Effectiveness to Greatness.

Dr. Covey’s most recently released books include Everyday Greatness: Inspiration for a Meaningful Life (2006), The Leader in Me: How Schools and Parents Around the World Are Inspiring Greatness, One Child at a Time (2008), Predictable Results in Unpredictable Times (2009), Great Work, Great Career (2009), and The 3rd Alternative.

Dr. Covey was co-founder and vice chairman of FranklinCovey, the leading global professional services firm with offices in 123 countries. FranklinCovey shares Dr. Covey’s vision, discipline and passion to inspire, lift and provide tools for change and growth of individuals and organizations throughout the world.

Dr. Covey held a BS in Business Administration from the University of Utah in Salt Lake City, an MBA in Business Administration from Harvard University, and a doctorate from Brigham Young University. He also received 10 honorary Doctorates. He made teaching principle-centered living and principle-centered leadership his life’s work.

Dr. Covey lived with his wife Sandra in Provo, Utah. He was the father of nine, a grandfather of 52, and great-grandfather of four.

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