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Strategic Management: A Competitive Advantage Approach, Concepts and Cases, 17th edition

Published by Pearson (February 1, 2019) © 2020

  • Fred R David Francis Marion University
  • Forest R. David University of Debrecen
  • Meredith E. David Baylor University

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For strategic management courses.

A practical, skills-oriented approach to strategic management

Strategic Management: A Competitive Advantage Approach, Concepts and Cases shows how to gain and sustain a competitive advantage in today's complex business world. The text helps students develop their own cutting-edge strategy through skill-developing exercises. It also offers coverage on issues related to ethics, social responsibility, global operations, and sustainability.

The 17th Edition features updated research, cases and examples. As a result, students will be able to effectively create and implement a plan that can lead to a sustainable competitive advantage for any type of business.

Hallmark features of this title

Strategic planning guidance

  • A strategic-management model, in all chapters and on the inside back cover, shows students how to apply strategic management concepts.
  • A strategic-planning template at strategyclub.com gives students hands-on practice with Excel®.

Knowledge checks

  • Chapter-Opening Learning Objectives indicate what students should know after reading the chapter.
  • Chapter Warm-up Assessments hold students accountable for reading and demonstrating their knowledge of key concepts.

Proven methodology

  • The text meets all AACSB International guidelines and supports a practitioner/skills-based vs. theory/research approach.
  • A concise and conversational writing style is supported by numerous, current examples.

New and updated features of this title

Strategic planning guidance

  • NEW: 30 Author-written Comprehensive Cases showcase companies that are employing strategic management exceptionally well.
  • NEW: A Concepts by Cases Matrix facilitates student learning of 30 key strategic-management concepts applied to 30 cases.

Knowledge checks

  • NEW: 11 End-of-Chapter Mini Cases and Questions bring the chapter contents to life and feature companies today's students care about, such as Tesla, Ford and Facebook.
  • NEW: 62 End-of-Chapter Assurance of Learning Exercises have students apply chapter concepts and prepare for strategic-management case analysis.
  • NEW: 471 Chapter Quizzes assess students' understanding of the chapter's learning objectives.

Proven content

  • UPDATED: 40% of the material has been updated, including discussions and examples on company core values, Porter's 5 Forces model, corporate governance, ethics, and sustainability.

Features of MyLab Management for the 17th Edition

  • 22 NEW: Author-created videos introduce the content of each chapter and discuss a variety of important topics such as mission statement delivery, BCG matrix, and corporate evaluation. Each video is associated with multiple-choice questions to help students assess their learning.
  • NEW: Pearson eText is an easy-to-use digital textbook, available with MyLab, which lets students read, highlight and take notes all in one place, even when offline.

PART 1: OVERVIEW OF STRATEGIC MANAGEMENT
1. The Nature of Strategic Management

PART 2: STRATEGY FORMULATION
2. Business Vision and Mission
3. The External Assessment
4. The Internal Assessment
5. Strategies in Action
6. Strategy Analysis and Choice

PART 3: STRATEGY IMPLEMENTATION
7. Implementing Strategies: Management and Marketing Issues
8. Implementing Strategies: Finance and Accounting Issues

PART 4: STRATEGY EVALUATION AND GOVERNANCE
9. Strategy Evaluation and Governance

PART 5: KEY STRATEGIC MANAGEMENT TOPICS
10. Business Ethics, Environmental Sustainability, and Corporate Social Responsibility
11. Global and International Issues

PART 6: STRATEGIC MANAGEMENT CASE ANALYSIS
How to Prepare and Present a Case Analysis

About our authors

Fred R. David, Forest R. David, and Meredith E. David are a father-son-daughter team that have published more than 50 articles in journals such as the Academy of Management Review, Academy of Management Executive, Journal of Applied Psychology, Long Range Planning, International Journal of Management, Journal of Business Strategy, and Advanced Management Journal.

Fred R. David has been lead author of this textbook for 3 decades. This text is a global leader in the field of strategic management providing an applications, practitioner-approach to the discipline. Approximately 500 colleges and universities currently use this textbook in 20 countries. With a PhD in Management from the University of South Carolina, Dr. David is currently the TranSouth Professor of Strategic Planning at Francis Marion University in Florence, South Carolina. He has published more than 40 academic journal articles.

Forest R. David has been sole author of the Case Instructor's Resource Manual for 7 editions of this textbook. This Manual provides extensive teachers' notes (solutions) for all the cases. Forest has also been sole author of the Chapter Instructor's Manual, Case MyLab, and Chapter MyLab ancillaries, as well as the free Excel Student Template found on the author website (strategyclub.com). Forest has published more than 80 strategic management cases, articles, and papers. He has taught strategic-management courses at Mississippi State University and Francis Marion University, and management courses at Campbell University.

Meredith E. David holds a PhD in Business Administration from the University of South Carolina and an MBA Degree from Wake Forest University. She's currently an Assistant Professor Marketing at Baylor University in Waco, Texas. She has published more than 30 articles, cases, and papers on marketing and strategic management in such journals as the Journal of Consumer Behavior, Journal of Advertising, Journal of Strategic Marketing, European Journal of Marketing, and Journal of Business Research. Meredith has traveled the world over as a professor and student. Before joining the coauthor team on this textbook, Meredith received the prestigious Young Researcher Award in the Hankamer School of Business at Baylor University.

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