University marketing resources
High-quality content written for New Zealand Marketing students. Backed by powerful digital learning solutions that help you improve student outcomes.
Marketing
Marketing curriculum guide
Download the curriculum guide for an up-to-date list of Pearson’s textbooks in Marketing
Discover Pearson's digital products for Marketing courses
Pearson's digital teaching and learning platforms help students learn and retain course content with hands-on, personalised opportunities to practice, improving their confidence and job readiness.
Pearson eTextbook
Provide your Marketing students with the engaging, interactive reading experience of Pearson eTextbooks. An intuitive digital textbook format that syncs across every device so your students can keep on learning anytime, anywhere.
MyLab Marketing
MyLab is an online homework, practice and assessment platform that accompanies our textbooks. With MyLab Marketing, you can save time setting and marking tests, easily track your students’ progress and understanding, and improve engagement and participation with hands-on digital learning tools.
Revel for Marketing
More than an eBook, Pearson Revel delivers an engaging blend of textbook material, author content, multimedia, and assessment that enables students to read and practice in one continuous experience.
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