Strategic Management: A Competitive Advantage Approach, Concepts and Cases, Global Edition, 17th edition

Thistitle is a Pearson Global Edition. The Editorial team at Pearson has workedclosely with educators around the world to include content which is especiallyrelevant to students outside the United States.

For undergraduate and graduate courses in strategic management.

This package includes MyLab.

A practical, skills-oriented approach to strategic management

In today’s economy, gaining and sustaining a competitive advantageis harder than ever. Strategic Management: A Competitive Advantage Approach,Concepts and Cases capturesthe complexity of the current business environment and delivers the latestskills and concepts with unrivaled clarity, helping students develop their owncutting-edge strategy through skill-developing exercises. It offers morecoverage than any other textbook on important issues related to businessethics, social responsibility, global operations, and sustainability — one ofthe reasons it is adopted at more than 500 colleges and universities worldwide.

Thoroughly updated and revised with current research and examples,the 17th Edition helps students and managers effectivelyformulate and implement a strategic plan that can lead to a sustainablecompetitive advantage for any type of business.

Reach every student with MyLab Management

MyLab^® empowers you to reach everystudent. This flexible digital platform combines unrivaled content, onlineassessments, and customizable features so you can personalize learning andimprove results, one student at a time.

MyLab Management should only be purchased when required by an instructor.Please be sure you have the correct ISBN and Course ID. Instructors, contactyour Pearson representative for more information.

Students learn how to strategically plan

· NEW: Comprehensive Cases ineach chapter (30 in total) showcase a company that is employing strategicmanagement exceptionally well. These cases have been personally written by theauthors, ensuring maximum control and effectiveness in applying strategicmanagement concepts through case analysis.

• NEW: 11 End-of-Chapter Mini Cases and Questions bring the chapter contents to life and feature companies today’s students care about, such as Tesla, Ford, Walmart, P&G, Facebook, Boston Consulting Group, De Beers, Hasbro, and TJX Companies.
• NEW: A Concepts by Cases Matrix facilitates student learning of 30 key strategic-management concepts applied to 30 cases.
• UPDATED: Chapter Capsules include Strategist Capsules, which demonstrate individuals employing strategic management exceptionally well; Global Capsules, which explain the relevance of material to global operations, issues, and conditions; and Ethics Capsules, which explain how to operate in an ethical manner.
• NEW: With 62 End-of-Chapter Assurance of Learning Exercises , students apply chapter concepts and prepare for strategic-management case analysis.
• A strategic-planning template, available at strategyclub.com, enables users to easily apply strategic management concepts while engaging in assurance of learning exercises or case analysis. Students also gain experience using Excel, an important employability skill.

Tools to help solve teaching and learning challenges

• Chapter-Opening Learning Objectives show students what they should know after reading the chapter.
• Chapter Warm-up Assessments help instructors hold their students accountable for reading and demonstrating their knowledge of key concepts in each chapter before coming to class.
• NEW: Author-written Chapter Quizzes assess students’ understanding of the chapter learning objectives. Quizzes contain 471 review questions, many of which are new to this edition.

Proven, hallmark features

• NEW and UPDATED: 40% of the material in the 17th Edition has been updated, including discussions and examples on company core values, Porter’s Five Forces model, corporate governance, ethics, workplace romance, hiring away rival firms’ employees, wildlife welfare, sustainability, and more.
• This text meets all AACSB International guidelines that support a practitioner orientation rather than a theory/research approach. Strategic Management offers a skills-oriented process for developing a vision and mission statement; performing an external audit; conducting an internal assessment; and formulating, implementing, and evaluating strategies.
• The authors use a concise, conversational, and logical writing style, supported by numerous, current examples.
• A simple, integrative strategic-management model appears in all chapters and on the inside back cover. This model is widely used by strategic-planning consultants and companies around the world.
• Color photographs bring this edition to life and illustrate the practice of strategic management.

Thispackage includes MyLab® Management, a flexible digital platform thatempowers you to reach every student. MyLab combines unrivaled content, online assessments, and customizable featuresso you can personalize learning and improve results, one student at a time.

• NEW: 22 author created video assignments in the MyLab. Eleven new videos introduce the content of each chapter and another 11 discuss a variety of important topics such as mission statement delivery, BCG matrix, corporate evaluation, etc. Each video is associated with multiple-choice questions to help students assess their learning.
• NEW: Pearson eText is a simple-to-use, mobile-optimized, personalized reading experience available within MyLab. It lets students highlight, take notes, and review key vocabulary all in one place — even when offline. Seamlessly integrated videos and other rich media engage students and give them access to the help they need, when they need it. Educators can easily share their own notes with students so they see the connection between their eText and what they learn in class.

Students learn how to strategically plan

• Comprehensive Cases in each chapter (30 in total) showcase a company that is employing strategic management exceptionally well. These cases have been personally written by the authors, ensuring maximum control and effectiveness in applying strategic management concepts through case analysis.
• 11 End-of-Chapter Mini Cases and Questions bring the chapter contents to life and feature companies today’s students care about, such as Tesla, Ford, Walmart, P&G, Facebook, Boston Consulting Group, De Beers, Hasbro, and TJX Companies.
• A Concepts by Cases Matrix facilitates student learning of 30 key strategic-management concepts applied to 30 cases.
• Chapter Capsules include Strategist Capsules, which demonstrate individuals employing strategic management exceptionally well; Global Capsules, which explain the relevance of material to global operations, issues, and conditions; and Ethics Capsules, which explain how to operate in an ethical manner.
• With 62 End-of-Chapter Assurance of Learning Exercises , students apply chapter concepts and prepare for strategic-management case analysis.

Tools to help solve teaching and learning challenges

• Author-written Chapter Quizzes assess students’ understanding of chapter learning objectives. Quizzes contain 471 review questions, many of which are new to this edition.

Proven, hallmark features

• 40% of the material in the 17th Edition has been updated, including discussions and examples on company core values, Porter’s Five Forces model, corporate governance, ethics, workplace romance, hiring away rival firms’ employees, wildlife welfare, sustainability, and more.

Thispackage includes MyLab® Management, a flexible digital platform thatempowers you to reach every student. MyLab combines unrivaled content, online assessments, and customizable featuresso you can personalize learning and improve results, one student at a time.

• 22 author created video assignments in the MyLab. Eleven new videos introduce the content of each chapter and another 11 discuss a variety of important topics such as mission statement delivery, BCG matrix, corporate evaluation, etc. Each video is associated with multiple-choice questions to help students assess their learning.
• Pearson eText is a simple-to-use, mobile-optimized, personalized reading experience available within MyLab. It lets students highlight, take notes, and review key vocabulary all in one place — even when offline. Seamlessly integrated videos and other rich media engage students and give them access to the help they need, when they need it. Educators can easily share their own notes with students so they see the connection between their eText and what they learn in class.