<p><em>Social Research Methods: Qualitative and Quantitative Methods </em>7e is a highly regarded text that presents a comprehensive and balanced introduction to both <strong>qualitative and quantitative</strong> approaches to social research with an emphasis on the benefits of combining various approaches.</p><p><strong>New this edition: MyResearchKit</strong>--<em>Social Research Methods</em> 7E can be packaged with this text at no additional cost (ISBN: 0205751342) or purchased separately.</p><p><strong>MyResearchKit includes:</strong></p><li>Multiple-choice practice test questions</li><li>Flashcards of key terms</li><li>Short research exercises (previously in the workbook)</li><li><strong>Social Explorer: </strong>census data from 1790 - present</li><li>A &ldquo;Social Research in the News&rdquo; blog</li><li><strong>Writing tutorial: </strong>covers documenting sources, avoiding plagiarism, and various kinds of writing assignments (literature reviews, abstracts, research proposals, etc.)</li><li><strong>MySearchLab: </strong> a search engine for retrieving scholarly research articles from hundreds of academic journals</li>

<ul>
    <li><b>Part I Foundations</b> </li>
    <li>Chapter 1 Why Do Research? </li>
    <li>Chapter 2 What Are the Major Types of Social Research? </li>
    <li>Chapter 3 Theory and Research </li>
    <li>Chapter 4 The Meanings of Methodology </li>
    <li>Chapter 5 How to Review the Literature and Conduct Ethical Studies </li>
    <li><b>Part II Planning and Preparation</b> </li>
    <li>Chapter 6 Strategies of Research Design </li>
    <li>Chapter 7 Qualitative and Quantitative Measurement </li>
    <li>Chapter 8 Qualitative and Quantitative Sampling </li>
    <li><b>Part III Quantitative Data Collection and Analysis</b> </li>
    <li>Chapter 9 Experimental Research </li>
    <li>Chapter 10 Survey Research </li>
    <li>Chapter 11 Nonreactive Research and Secondary Analysis </li>
    <li>Chapter 12 Analysis of Quantitative Data </li>
    <li><b>Part IV Qualitative Data Collection and Analysis</b> </li>
    <li>Chapter 13 Field Research and Focus Group Research </li>
    <li>Chapter 14 Historical-Comparative Research </li>
    <li>Chapter 15 Analysis of Qualitative Data </li>
    <li><b>Part V Communicating with Others</b> </li>
    <li>Chapter 16 Writing the Research Report and the Politics of Social Research </li>
</ul>

<p><i>Social Research Methods: Qualitative and Quantitative Methods</i> is a&nbsp;highly regarded&nbsp;text that presents a comprehensive and balanced introduction to both <b>qualitative and quantitative</b> approaches to social research&nbsp;with an emphasis on&nbsp;the benefits of combining various approaches.</p>
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 <p><em>Social Research Methods: Qualitative and Quantitative Methods </em>7e is a highly regarded text that presents a comprehensive and balanced introduction to both <strong>qualitative and quantitative</strong> approaches to social research with an emphasis on the benefits of combining various approaches.</p> 

W Lawrence Neuman

Social Research Methods: Qualitative and Quantitative Approaches

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