Fundamentals of Strategy, 6th edition

Published by Pearson (December 8, 2023) © 2024

  • Richard Whittington Said Business School, University of Oxford
  • Duncan Angwin University College London & University of Nottingham
  • Patrick Regnér Stockholm School of Economics
  • Gerry Johnson Lancaster University School of Management
  • Kevan Scholes Sheffield Hallam University
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Get the best learning experience of the most up-to-date strategy concepts with the eBook version of this text

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This edition also includes a Companion Website.

  1. Introducing strategy
  2. Macro-environment analysis
  3. Industry and sector analysis
  4. Resources and capabilities analysis
  5. Purpose and culture
  6. Business strategy and models
  7. Entrepreneurship and innovation
  8. Corporate strategy
  9. Strategy in action

Appendix: Working with strategy

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