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Freelance Consultant, The: Your comprehensive guide to starting an independent business, 1st edition

Published by FT Publishing International (April 20, 2021) © 2021

  • Richard Newton

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Expert consultant Richard Newton explains how to build a freelance consultant business. Understand how the consultancy market works, how to build your business strategy and define your product offer, how to find and retain customers, and how to develop and continually improve your skills. Discover a wealth of insider knowledge as well as a network of other successful advisors willing to share their stories.  

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  • Introduction
  • Part 1 The essentials
  • 1 Why be a freelancer?
  • 2 Different types of freelancers and what they offer
  • 3 Understanding why clients hire freelancers
  • Part 2 Design your freelance business
  • 4 Defining your specialisation
  • 5 Profiling your clients
  • 6 Pricing your services
  • 7 Preparing yourself for freelancing
  • Part 3 Selling and winning your first engagement
  • 8 Marketing and finding clients
  • 9 Selling and making sure you get paid
  • 10 Running your first engagement
  • Part 4 Developing your business and your expertise
  • 11 Improving your engagements
  • 12 Building relationships to drive your freelance success
  • 13 Developing your credibility and influence with clients
  • 14 Thriving and leveraging freelancing for other interests
  • Further reading and other resources
  • Index
Richard Newton has run his own independent consulting business Enixus, providing services globally, for 15 years. As part of his work, he has advised other companies on setting up consultancies, and on their engagement management processes. He has also held NED roles with consultancies. Before going independent, he worked for the major international consultancies Coopers & Lybrand, Ernst & Young and A.T. Kearney. Through his own business he has worked alongside many of the major consultancies in the world.  
This is Richard’s 13th full length book. His books which have been translated into 17 languages, and five of his books have gone to a second editions. Some of his books have sold tens of thousands of copies in English alone. His book The Management Book, won the CMI’s Management Book of the Year in 2013. He is also the author of the highly regarded The Management Consultant, which is in its second edition, and has established Richard’s reputation as an expert in consultancy.

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