<P>Do you want to be at the cutting edge of this dynamic and exciting subject?&nbsp; This text delivers the latest research, current thinking and practice, and looks at future trends, as well as covering new topics such as effectuation, entrepreneurial opportunities and habitual entrepreneurs'.</P><P>This highly successful book provides a comprehensive introduction to entrepreneurship, enterprise and small business for the undergraduate and postgraduate student. With over 30 specialist contributors from academic institutions in the UK, Europe and the USA, this&nbsp;third edition &#150; while building on the foundations of the first and second&nbsp;&#150; has been extensively revised and updated. </P><P>&nbsp;</P>

<ul>
    <li>1. Introduction&nbsp; </li>
    <li><b>Part 1: ENTREPRENEURSHIP</b> </li>
    <li>2. The Evolution of Entrepreneurship Theory </li>
    <li>3. Entrepreneurship and Economic Development </li>
    <li>4. Government and Small Business </li>
    <li>5. The Real World of the Entrepreneur </li>
    <li><b>Part 2: THE ENTREPRENEURIAL PROCESS</b> </li>
    <li>6. The Entrepreneurial Process </li>
    <li>7. Entrepreneurial Opportunities </li>
    <li>8. Effectuation and Entrepreneurship </li>
    <li>9. The Psychology of the Entrepreneur </li>
    <li>10. Entrepreneurial Failure </li>
    <li><b>Part 3: TYPES OF ENTREPRENEURSHIP</b> </li>
    <li>11. Ethnicity and Entrepreneurship </li>
    <li>12. Gender and Entrepreneurship </li>
    <li>13. Family Business </li>
    <li>14. Habitual Entrepreneurs </li>
    <li>15. Technology Entrepreneurship </li>
    <li>16. Social Entrepreneurship </li>
    <li>17. Community Entrepreneurship </li>
    <li><b>Part 4: ENTREPRENEURIAL MANAGEMENT</b> </li>
    <li>18. Entrepreneurial Marketing </li>
    <li>19. Entrepreneurial Networks and the Small Business </li>
    <li>20. Finance and the Small Business </li>
    <li>21. Strategy and the Small Firm </li>
    <li>22. Growth and Development in the Small Firm </li>
    <li>23. Internationalization and Entrepreneurial Businesses </li>
</ul>

<p>Do you want to be at the cutting edge of this dynamic and exciting subject?&nbsp; This text delivers the latest research, current thinking and practice, and looks at future trends, as well as covering new topics such as effectuation, entrepreneurial opportunities and habitual entrepreneurs'.</p>
<p>This highly successful book provides a comprehensive introduction to entrepreneurship, enterprise and small business for the undergraduate and postgraduate student. With over 30 specialist contributors from academic institutions in the UK, Europe and the USA, this&nbsp;third edition &ndash; while building on the foundations of the first and second&nbsp;&ndash; has been extensively revised and updated. </p>
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Enterprise and Small Business: Principles, Practice and Policy

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