Key Performance Indicators (KPI): The 75 Measures Every Manager Needs To Know, 1st edition

Published by Financial Times Press (February 16, 2012) © 2012

  • Bernard Marr
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By identifying and describing the most powerful financial and non-financial KPIs, this book will make life easier for you by defining them, explaining how and when they should be used and providing a rich library of KPIs that have been proven to significantly improve performance.

The book presents case examples to illustrate the selection and use of the KPIs and provides tools such as KPI selection templates and Key Performance Questions to help you apply the most appropriate KPIs effectively in your business.

Contents

Introduction

PART ONE Financial perspective

1 Net profit

2 Net profit margin

3 Gross profit margin

4 Operating profit margin

5 EBITDA

6 Revenue growth rate

7 Total shareholder return (TSR)

8 Economic value added (EVA)

9 Return on investment (ROI)

10 Return on capital employed (ROCE)

11 Return on assets (ROA)

12 Return on equity (ROE)

13 Debt-to-equity (D/E) ratio

14 Cash conversion cycle (CCC)

15 Working capital ratio

16 Operating expense ratio (OER)

17 CAPEX to sales ratio

18 Price/earnings ratio (P/E ratio)

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