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Innovation Management: Context, Strategies, Systems and Processes, 1st edition
Published by FT Publishing International (November 2, 2012) © 2013
- Pervaiz Ahmed School of Business, Monash University Malaysia
- Charlie Shepherd Raytheon Systems
$71.95 AUD
Price Reduced From: $79.95 AUD
- Clear 5-part structure to build understanding of practices and people required to plan and implement innovation in process and product development
- Coverage of key people-focused topics such as Leadership, Culture and Knowledge Management
- Full chapter on innovation in global context
- Short and engaging examples of Innovation in Practice
- Longer case study in each chapter to illustrate theory in context
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