Identify the parent compound: The parent compound in this structure is benzene, which is a six-carbon ring with alternating double bonds.
Identify the substituents: The molecule has two substituents attached to the benzene ring: a bromine (Br) and an iodine (I).
Determine the position of the substituents: The substituents are located at the 1 and 4 positions on the benzene ring, which are opposite each other.
Apply IUPAC naming rules: According to IUPAC rules, substituents are listed in alphabetical order when naming the compound. 'Bromo' comes before 'iodo' alphabetically.
Combine the information: The systematic name of the compound is 1-bromo-4-iodobenzene, reflecting the alphabetical order and the positions of the substituents on the benzene ring.